brand photography guide

Brand photography guide

a small business owner, just like you.
I specialize in light and bright brand photography that highlights your business as naturally as possible.

I believe in taking a narrative approach to capturing your brand, so your images read like a story. I focus on intentional images, consistency, and timelessness--the opposite of fast trends and common replication. 

If this aligns with your brand photography goals, then check out this guide to see how we'll work together to inspire greater connection with your ideal clients.


a small business owner, just like you.
I specialize in light and bright brand photography that highlights your business as naturally as possible.

I believe in taking a narrative approach to capturing your brand, so your images read like a story. I focus on intentional images, consistency, and timelessness--the opposite of fast trends and common replication. 

If this aligns with your brand photography goals, then check out this guide to see how we'll work together to inspire greater connection with your ideal clients.


WELCOME

MORE ABOUT ME

FAQ

PROCESS

Session details

booking

Gallery + shop

RECENT WORK

I'm  taryn

tell me all about your brand

PROCESS

PROCESS

I'll translate your words into imagery

No packages, no collections; brand photography is fully customized to fit your unique business. We'll start by talking about your brand image, and then together we'll assemble your photography needs.


After some creative and logistical brainstorming, we'll design a session plan that covers everything you want, within your budget. The rest is simple: you do you, and I'll make beautiful brand-aligned images to match. 

+  

You'll receive a preview of the images within 48 hours, and a full gallery within 3 weeks. 

GALLERY DELIVERY

I'll walk you through the whole photography process according to plan. 

PHOTOSHOOT DAY

I will propose a session plan, which will serve as our directive for photographing your brand. All logistics included.

SESSION PLAN

WE gather COMPLETE IMAGERY NEEDS THAT HONOR YOUR BRAND IDENTITY WITH LIGHT AND CASUAL PHOTOGRAPHY. 

discovery consult

04

FOUR

03

THREE

02

TWO

01

ONE

inclusions + Details
Session details and pricing
all sessions include:




  • high-resolution image downloads 
  • web-sized image downloads
  • a Shop for professional prints and products
  • prep and planning
  • on-site or in-studio photography
  • editing of digital or film images
  • online digital image gallery allowing:



  • commercial image use rights
  • rights to print
  • 5 years online gallery hosting
  • taxes + web fees
  • prep and planning
  • on-site or in-studio photography
  • editing of digital or film images
  • online digital image gallery allowing:





  • commercial image use rights
  • rights to print
  • 5 years online gallery hosting
  • taxes + web fees

INCLUSIONS

DETAILS

What can we photograph?
Whatever your brand needs. 
TEAM SHOT
HEADSHOT PHOTOGRAPHY

STOCK

EVENT

CONTENT

DETAILS

INTERIOR

EXTERIOR

STYLING

Product

SERVICE

IN-ACTION

Team Shot

content

Architectural

GOODS + SERVICES

  •  
Modern headshots are personalized portraits captured in a style that fits your brand.

Unlike traditional studio headshots, modern headshots draw from the backgrounds to give more meaning to your images. Backgrounds and scenes are strategically selected for brand consistency. If you have a physical place of business, I highly recommend using your space. I'll find the best areas for lighting and help with light staging. Lifestyle rental spaces are a great alternative. 
TEAM SHOT

Headshot

headshots

portraits

portraits

products

space

storytelling

In-action
Team SHOT PHOTOGRAPHY
Team shots are portraits of your whole group, and any combination of people in-between. Large team shots may require staging of your indoor office space or an outdoor area like your storefront. Another brand-appropriate outdoor setting is a great altnernative.

If scheduling conflicts are a concern, ask about photoshop options for a multi-day session to edit everyone into a single image.

STOCK

EVENT

CONTENT

DETAILS

INTERIOR

EXTERIOR

STYLING

Product

SERVICE

IN-ACTION

Headshot

  •  
In-Action

Team Shot

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

portraits

storytelling

Service
In-Action PHOTOGRAPHY
These are semi-staged portraits of you doing what you do best. In-action portraits are meant to feel informal, more relatable, and provide your prospective clients with a glimpse of what to expect when they work with you. 

In-action portraits could also be called "working headshots". Wear your uniform or regular work clothes, be near your work station, surrounded by your actual working tools. We'll take time to stage your area, or even book stand-in customers, to show you in-action. 

STOCK

EVENT

CONTENT

DETAILS

INTERIOR

EXTERIOR

STYLING

Product

SERVICE

Team Shot

Headshot

  •  
Service

IN-ACTION

portraits

c0ntent

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

product
Service PHOTOGRAPHY
Your business provides some goods or services. Simply put, service photography is the way to show what your business offers. If you're a yoga instructor, let's photograph that. If you're a teacher, lawyer, or anyone who doesn't provide an obvious visual product, we'll find a way to photograph your service. 

Service photography is similar to in-action portraits, but with more authenticity or with actual clients. 

STOCK

EVENT

CONTENT

DETAILS

INTERIOR

EXTERIOR

STYLING

Product

IN-ACTION

Team Shot

Headshot

  •  
Product

service

goods + services

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

product
product PHOTOGRAPHY
Whatever you product you sell, make it stand out with professional-quality images. Product photography styles can range from traditional white-backdrop images, to lifestyle-based images where the product is in-use, worn, or setup in an authentic setting. 

Whether it's food, clothes, tools, or decor, your product photography should seamlessly match your brand images. Monthly or semi-annual sessions are available, and remote photography (shipping products) is also an option. 

STOCK

EVENT

CONTENT

DETAILS

INTERIOR

EXTERIOR

STYLING

SERVICE

IN-ACTION

Team Shot

Headshot

  •  
styling

product

goods + services

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

exterior
styling PHOTOGRAPHY
Styling images are eye-catching or artistically-crafted images of your product, or elements you use in your craft. They can show the subtleties of what sets your goods apart from the rest without the need to read a wordy description.

If you have products or goods, styled images are an artful and modern take on product photography. For service-oriented brands, these are great for background or banner images to maintain interesting consistent brand identity throughout your digital spaces.


STOCK

EVENT

CONTENT

DETAILS

INTERIOR

EXTERIOR

Product

SERVICE

IN-ACTION

Team Shot

Headshot

  •  
exterior

styling

goods + services

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

interior
exterior PHOTOGRAPHY
Allow your clients to connect to your physical storefront through your virtual storefront. Even if exterior photography isn't needed for your website, it could have great value on search engines or local directories.

Exterior photography is best done in the summer months, with as few cars around as possible, and during a low light time of day, like sunset. However, any time will work and it can be scheduled without the need to be physically present.

STOCK

EVENT

CONTENT

DETAILS

INTERIOR

STYLING

Product

SERVICE

IN-ACTION

Team Shot

Headshot

  •  
interior

exterior

space

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

details
interior PHOTOGRAPHY
Whether you're an interior designer or just a business owner who wants to show your space, interior photography is one of the easiest ways to add a high-quality grounding element to your brand images. Help your clients find a sense of place in your virtual storefront with interior photography.

STOCK

EVENT

CONTENT

DETAILS

EXTERIOR

STYLING

Product

SERVICE

IN-ACTION

Team Shot

Headshot

  •  
details

Interior

space

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

content
detail PHOTOGRAPHY
The little things can make all the difference. Detail photography is a lot like b-roll in the film world: it's secondary footage and supplemental in nature, but it greatly enhances the your visual story. It can include your branded items, the personalized elements in your space, or simple things like handshakes over the table. Detail photography fills in the small gaps of the story beyond the big 'who, what, where' of your business.

STOCK

EVENT

CONTENT

INTERIOR

EXTERIOR

STYLING

Product

SERVICE

IN-ACTION

Team Shot

Headshot

  •  
content

DETAIL

STORYTELLING

Architectural

GOODS + SERVICES

PORTRAITS

space

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

event
Content PHOTOGRAPHY
Content photography creates images with a specific objective: grab your customer's attention. Any wide range of photography elements are used to help generate images that help you promote your business, share and offer information, and keep your brand present. A curated feed of images of consistent color, high quality, and wide variety can have a dramatic impact on the professional presentation of your business. 

Monthly, and semi-annual sessions are also available. 

STOCK

EVENT

DETAILS

INTERIOR

EXTERIOR

STYLING

Product

SERVICE

IN-ACTION

Team Shot

Headshot

  •  
event

content

storytelling

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

stock
Event PHOTOGRAPHY
Your business ribbon cutting, award ceremonies, client appreciation events, community action, team-building--these are all great opportunities to show clients those real behind-the-scenes moments.

Authenticity drives connection. Show you and your staff in real moments. For those meaningful events, go above the phone camera standard and choose event photography options that match your set of brand images. 

STOCK

CONTENT

DETAILS

INTERIOR

EXTERIOR

STYLING

Product

SERVICE

IN-ACTION

Team Shot

Headshot

  •  
stock

event

storytelling

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

headshot
stock PHOTOGRAPHY
There's a wide world of great stock photography available for license, but great brand image-aligned stock images can be hard to find. If you're using stock images, and they're not a perfect fit, ask about stock photography replacement options. Anything from hiring talent to shooting drone footage, is available. Create your own images that are fully customized to your brand, and allow for greater control over the image uses. 

EVENT

CONTENT

DETAILS

INTERIOR

EXTERIOR

STYLING

Product

SERVICE

IN-ACTION

Team Shot

Headshot

  •  
headshot

stock

storytelling

content

Architectural

GOODS + SERVICES

headshots

portraits

products

space

storytelling

VIEW MORE GALLERIES
ANNA CANFIELD ART

ARTISTIC IN-STUDIO

PEARSON ORGANICS Farm

LIFESTYLE GOODS 

NORTHLAND SOTHEBY'S INTERNATIONAL REALTY

MODERN PROFESSIONAL

RECENT WORK

NORTHLAND SOTHEBY'S INTERNATIONAL REALTY

RECENT WORK

RECENT WORK

PEARSON ORGANICS Farm

RECENT WORK

RECENT WORK

ANNA CANFIELD ART

RECENT WORK

RECENT WORK

Penz Dental Care

RECENT WORK

RECENT WORK

Alex Larson Nutrition

RECENT WORK

RECENT WORK

Prairie Care

RECENT WORK

RECENT WORK

Hayley Brown Interiors

RECENT WORK

RECENT WORK

"I JUST NEED A
NEW HEADSHOT."

Consumers want a greater connection to the brands they support. If you are an artist, contractor, or solo business owner, ask about a
If this is you, Let me introduce you to the future. 
personal brainding session

"I JUST NEED A NEW HEADSHOT."

Consumers want a greater connection to the brands they support.
If you are freelancer, contractor, or solo business owner, ask about a personal branding session.

If this is you, Let me introduce you to the future. 
Brand photography is always customized; you only pay for what you truly need. An estimate is provided after a discovery consult, and after we decide together what photography elements are needed for your brand. The average investment for the first session is $500.  Supplemental or monthly sessions average $300. 
where are you located?
how do i schedule a consult?
what is the cost?

Gallery

Photoshoot Day

Session plan

Discovery Consult

01

FREQUENTLY ASKED QUESTIONS

01

Gallery

Photoshoot Day

Session plan

Discovery Consult

where are you located?
how do i schedule a consult?
Brand photography is always customized; you only pay for what you truly need. An estimate is provided after a discovery consult, and after we decide together what photography elements are needed for your brand. The average investment for the first session is $500.  Supplemental or monthly sessions average $300. 
what is the cost?

FREQUENTLY ASKED QUESTIONS

Fill out your information in the contact form below and I'll reach out with options! If you have a physical place of business, we can arrange a consult there. Or, we can arrange a phone or video call. I'm open for scheduling consults 7 days a week, though there's greater availability for meetings on weekdays between 9-4 (mainly because it's the outside of the prime photography times of sunsets and weekends). 
where are you located?
how do i schedule a consult?
what is the cost?

Gallery

Photoshoot Day

Session plan

Discovery Consult

01

FREQUENTLY ASKED QUESTIONS

01

Gallery

Photoshoot Day

Session plan

where are you located?
Fill out your information in the contact form below and I'll reach out with options! If you have a physical place of business, we can arrange a consult there. Or, we can arrange a phone or video call. I'm open for scheduling consults 7 days a week, though there's greater availability for meetings on weekdays between 9-4 (mainly because it's the outside of the prime photography times of sunsets and weekends). 
how do i schedule a consult?
what is the cost?

Discovery Consult

FREQUENTLY ASKED QUESTIONS

WHAT IF WE NEED TO RESCHEDULE?
WHAT IS YOUR AVAILABILITY?
HOW DO I BOOK A SESSION?
I am located in both Rochester and Minneapolis, MN.  I absolutely travel beyond those areas! There is no travel fee for sessions within 30 miles of either Rochester or Minneapolis. Locations beyond that are subject to a travel fee. For select images - such as product, styling, or stock photography - there is a remote photography option via shipping. Set up a discovery consult to hear the possibilities. 
where are you located?
how do i schedule a consult?
what is the cost?

Gallery

Photoshoot Day

Session plan

Discovery Consult

01

FREQUENTLY ASKED QUESTIONS

01

Gallery

Photoshoot Day

Session plan

where are you located?
how do i schedule a consult?
what is the cost?

Discovery Consult

FREQUENTLY ASKED QUESTIONS

It's like our game plan. A session plan is  a photography directive that contains all the bits discussed in the consult, outlined in a who, what, where, when, and how fashion. For larger shoots this will be a more elaborate plan with a timeline, scenes, subject and wardrobe notes, specific inspiration, style, and shot list. For smaller-scale shoots it may be a concise review of our discovery consult. It's how we make sure we're all speaking the same visual language.
IS A DEPOSIT REQUIRED?
How can i use the images? 
WHAT IS A SESSION PLAN?

Gallery

Photoshoot Day

Session plan

Discovery Consult

02

FREQUENTLY ASKED QUESTIONS

02

Gallery

Photoshoot Day

IS A DEPOSIT REQUIRED?
HOW can i use the images?
It's like our game plan. A session plan is a photography directive that contains all the bits discussed in the consult, outlined in a who, what, where, when, and how fashion. For larger shoots this will be a more elaborate plan with a timeline, scenes, subject and wardrobe notes, specific inspiration, style, and shot list. For smaller-scale shoots it may be a concise review of our discovery consult. It's how we make sure we're all speaking the same visual language.
what is the Session Plan?

Session plan

Discovery Consult

FREQUENTLY ASKED QUESTIONS

In simple terms, the commercial image use license allows you to use the images for business promotional purposes, with the intention of contributing towards greater profit, in a variety of ways. There is no additional cost and there are very few limitations for use. Copyright credit is appreciated, but not required. Whether it's for your website, socials, in-house materials or advertising,  your images should be used to promote your brand.
IS A DEPOSIT REQUIRED?
HOW CAN I USE THE IMAGES?
WHAT IS A SESSION PLAN?

Gallery

Photoshoot Day

Session plan

Discovery Consult

02

FREQUENTLY ASKED QUESTIONS

02

Gallery

Photoshoot Day

is a deposit required?
how can i use the images?
In simple terms, the commercial image use license allows you to use the images for business promotional purposes, with the intention of contributing towards greater profit, in a variety of ways. There is no additional cost and there are very few limitations for use. Copyright credit is appreciated, but not required. Whether it's for your website, socials, in-house materials or advertising, your images should be used to promote your brand.
What is a session plan?

Session plan

Discovery Consult

FREQUENTLY ASKED QUESTIONS

No, a deposit is not required. If you accept the session plan, the booking consists of signature of the contract and usually finalizing the shoot date and time. Payment for the session can be made on the day of the session; or I will send an invoice after the photoshoot. Images will not be edited until the invoice is completed. 
IS A DEPOSIT REQUIRED?
HOW CAN I USE THE IMAGES?
WHAT IS A SESSION PLAN?

Gallery

Photoshoot Day

Session plan

Discovery Consult

02

FREQUENTLY ASKED QUESTIONS

02

Gallery

Photoshoot Day

is a deposit required?
how can i use the images?
No, a deposit is not required. If you accept the session plan, the booking consists of signature of the contract and usually finalizing the shoot date and time. Payment for the session can be made on the day of the session; or I will send an invoice after the photoshoot. Images will not be edited until the invoice is completed. 
What is a session plan?

Session plan

Discovery Consult

FREQUENTLY ASKED QUESTIONS

There will be a section in your session plan that indicates the people, places, and things that need to be ready on the shoot day. If we're photographing spaces, try to have things tidy and any unnecessary clutter put away (removable signs, convenience tools for guests, work tools, etc.) If we're using your space for portraits, I will help stage that area with you. Any details or styling items should be collected. Also, it's never a bad idea to prepare for the possibility that you may just have fun :)
WHAT IF SOMEONE IS MISSING?
WHAT IF I NEED TO RESCHEDULE?
HOW DO I PREPARE?

Gallery

Photoshoot Day

Session plan

Discovery Consult

03

FREQUENTLY ASKED QUESTIONS

03

Gallery

what if sTAFF IS MISSING?
What if i need to reschedule?
There will be a section in your session plan that indicates the people, places, and things that need to be ready on the shoot day. If we're photographing spaces, try to have things tidy and any unnecessary clutter put away (removable signs, convenience tools for guests, work tools, etc.) I will help stage that area with you. Any details or styling items should be ready. Also, it's never a bad idea to prepare for the possibility that you may just have fun :)
how do i prepare?

Photoshoot Day

Session plan

Discovery Consult

FREQUENTLY ASKED QUESTIONS

If we will be working outdoors, we should expect a level of unpredictability. If it looks as though we have a high chance of poor weather, I will be in contact with you 2-4 hours before our scheduled session to talk about rescheduling. I'll take care of the decision-making for weather reschedules. For all non-weather reasons, we can reschedule our session before 48 hours of the photoshoot day. For all non-emergent rescheduling reasons within 48 hours, a rescheduling fee applies.
WHAT IF SOMEONE IS MISSING?
WHAT IF I NEED TO RESCHEDULE?
HOW DO I PREPARE?

Gallery

Photoshoot Day

Session plan

Discovery Consult

03

FREQUENTLY ASKED QUESTIONS

03

Gallery

what if sTAFF IS MISSING?
What if i need to reschedule?
If we will be working outdoors, we should expect a level of unpredictability. If it looks as though we have a high chance of poor weather, I will be in contact with you 2-4 hours before our scheduled session to talk about rescheduling. I'll take care of the decision-making for weather reschedules. For all non-weather reasons, we can reschedule our session before 48 hours of the photoshoot day. For all non-emergent rescheduling reasons within 48 hours, a rescheduling fee applies.
how do i prepare?

Photoshoot Day

Session plan

Discovery Consult

FREQUENTLY ASKED QUESTIONS

Scheduling all of your staff to be at the same place at the same time can be difficult, especially with a large group. If someone is missing for headshots or team shots, we have a couple options: 1) we can talk about rescheduling options; 2) we can complete as much as possible and schedule a supplemental session; 3) we can talk about photoshop options, which requires at least a short supplemental session as well. We'll find a way to make it all work out!
WHAT IF SOMEONE IS MISSING?
WHAT IF I NEED TO RESCHEDULE?
HOW DO I PREPARE?

Gallery

Photoshoot Day

Session plan

Discovery Consult

03

FREQUENTLY ASKED QUESTIONS

03

Gallery

what if sTAFF IS MISSING?
What if i need to reschedule?
Scheduling all of your staff to be at the same place at the same time can be difficult, especially with a large group. If someone is missing for headshots or team shots, we have a couple options: 1) we can talk about rescheduling options; 2) we can complete as much as possible and schedule a supplemental session; 3) we can talk about photoshop options, which requires at least a short supplemental session as well. We'll find a way to make it all work out!
how do i prepare?

Photoshoot Day

Session plan

Discovery Consult

FREQUENTLY ASKED QUESTIONS

VIEW SAMPLE SESSION PLAN
WHAT DOES IT LOOK LIKE TO WORK WITH ME? 
My goal in brand photography is to know enough about your business's mission, vision, and needs to act as a contracted employee in your visual arts department. Setup a complimentary discovery consult to see what your session plan includes.

CONTACT

CONTACT

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