brand photography guide
brand photography guide
a fellow small business owner who know the hustle and heart behind what you do. I specialize in light and natural brand photography, with a stortelling appraoch. I want your images to read like a story that draws people in and connects you with your ideal people.
You'll find all the details and next steps in this guide.
You'll find all the details and next steps in this guide.
FAQ
PROCESS
Session details
booking
Hello, I'm Taryn
Gallery + shop
RECENT WORK
A Quick glance at how it all works
PROCESS
PROCESS
04
03
02
01
You'll receive a preview of the images within 48 hours, and a full gallery within 6 weeks.
GALLERY DELIVERY
I'll walk you through the whole photography process.
PHOTOSHOOT DAY
We'll create a session plan with all logistics included
SESSION PLAN
Gather up all your image needs for your branding session
discovery consult
FOUR
THREE
TWO
ONE
Session details and pricing
Session details and pricing
01
all sessions include:
- high-resolution image downloading
- a Shop for ordering professional products
- prep and planning
- outdoor or on-site photography
- editing of digital or film images
- online digital image gallery allowing:
- commercial image use rights
- rights to print
- 5 years online gallery hosting
- taxes + web fees
- prep and planning
- on-site or in-home photography
- editing of digital or film images
- online digital image gallery allowing:
- personal image use rights
- rights to print
- 5 years online gallery hosting
- taxes + web fees
INCLUSIONS
INCLUSIONS
02
In-action
Team SHOT PHOTOGRAPHY
Team shots are portraits of your whole group, and any combination of people in-between. Large team shots may require staging of your indoor office space or an outdoor area like your storefront. Another brand-appropriate outdoor setting is a great altnernative.
STOCK
EVENT
CONTENT
DETAILS
INTERIOR
EXTERIOR
STYLING
Product
SERVICE
IN-ACTION
Headshot
In-Action
team shots
portraits
PHOTOGRAPHY NEEDS
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
Service
In-Action PHOTOGRAPHY
These are semi-staged portraits of you doing what you do best. In-action portraits are meant to feel informal, relatable, and provide your prospective clients with a glimpse of what to expect when they work with you. Wear your uniform or regular work clothes, be near your work station, surrounded by your tools.
STOCK
EVENT
CONTENT
DETAILS
INTERIOR
EXTERIOR
STYLING
Product
SERVICE
Team Shot
Headshot
Service
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
in-action
portraits
PHOTOGRAPHY NEEDS
product
Service PHOTOGRAPHY
Your business provides some goods or services. Simply put, service photography is the way to show what your business offers. Service photography is similar to in-action portraits, but with more authenticity. We may photograph you with actual clients, stand-in talen, out in the field, or performing your work on-site.
STOCK
EVENT
CONTENT
DETAILS
INTERIOR
EXTERIOR
STYLING
Product
IN-ACTION
Team Shot
Headshot
Product
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
service
products
PHOTOGRAPHY NEEDS
product
product PHOTOGRAPHY
Whatever the product, make it stand out with professional-quality images. Product photography styling can range from traditional white-backdrop images, to lifestyle-based images with the product in-use, worn, to creatively styled setting. Monthly, quarterly, or semi-annual sessions are available for updating product shops
STOCK
EVENT
CONTENT
DETAILS
INTERIOR
EXTERIOR
STYLING
SERVICE
IN-ACTION
Team Shot
Headshot
styling
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
product
products
PHOTOGRAPHY NEEDS
exterior
styling PHOTOGRAPHY
Styled images are an artful and modern take on product photography. They can show the subtleties of what sets your goods apart from the rest without the need to read a wordy description. For service-oriented brands, these are great images to maintain interesting consistent brand identity throughout your digital spaces.
STOCK
EVENT
CONTENT
DETAILS
INTERIOR
EXTERIOR
Product
SERVICE
IN-ACTION
Team Shot
Headshot
exterior
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
styling
products
PHOTOGRAPHY NEEDS
interior
exterior PHOTOGRAPHY
Allow your clients to connect to your physical storefront through your virtual storefront. Even if exterior photography isn't needed for your website, it could have great value on search engines or local directories. Exterior photography is best done in the summer months, with as few cars around as possible, during a low light time of day.
STOCK
EVENT
CONTENT
DETAILS
INTERIOR
STYLING
Product
SERVICE
IN-ACTION
Team Shot
Headshot
interior
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
exterior
architectural
PHOTOGRAPHY NEEDS
details
interior PHOTOGRAPHY
Whether you're an interior designer or just a business owner who wants to show your space, interior photography is one of the easiest ways to add a high-quality grounding element to your brand images. Help your clients find a sense of place in your virtual storefront with interior photography.
STOCK
EVENT
CONTENT
DETAILS
EXTERIOR
STYLING
Product
SERVICE
IN-ACTION
Team Shot
Headshot
details
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
interior
architectural
PHOTOGRAPHY NEEDS
content
detail PHOTOGRAPHY
The little things can make all the difference. Detail photography is a lot like b-roll in the film world: it's secondary footage and supplemental in nature, but it greatly enhances the your visual story. It can include your branded items, the personalized elements in your space, or simple things like handshakes over the table.
STOCK
EVENT
CONTENT
INTERIOR
EXTERIOR
STYLING
Product
SERVICE
IN-ACTION
Team Shot
Headshot
content
STORYTELLING
Architectural
GOODS + SERVICES
PORTRAITS
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
details
architectural
PHOTOGRAPHY NEEDS
event
Content PHOTOGRAPHY
Content photography creates images with a specific objective: grab your customer's attention. A wide range of photography elements are used to promote your business, share and offer information, and keep your brand present. A curated feed of images of consistent color, high quality, and wide variety can have a dramatic impact on your brand.
STOCK
EVENT
DETAILS
INTERIOR
EXTERIOR
STYLING
Product
SERVICE
IN-ACTION
Team Shot
Headshot
event
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
content
storytelling
PHOTOGRAPHY NEEDS
stock
Event PHOTOGRAPHY
Your business ribbon cutting, award ceremonies, client appreciation events, community action, team-building--these are all great opportunities to show clients those real behind-the-scenes moments. Authenticity drives connection. Show you and your staff in real moments.
STOCK
CONTENT
DETAILS
INTERIOR
EXTERIOR
STYLING
Product
SERVICE
IN-ACTION
Team Shot
Headshot
stock
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
event
storytelling
PHOTOGRAPHY NEEDS
headshot
stock PHOTOGRAPHY
Great brand-aligned stock images can be hard to find for licensing. If you're using stock images, and they're not a perfect fit, ask about stock photography replacement options. Create your own images that are fully customized to your needs, in your space, with greater control over the image uses.
EVENT
CONTENT
DETAILS
INTERIOR
EXTERIOR
STYLING
Product
SERVICE
IN-ACTION
Team Shot
Headshot
headshot
content
space
GOODS + SERVICES
headshots
portraits
products
architectural
storytelling
stock
storytelling
PHOTOGRAPHY elements
Anna Canfield Art
artistic in-studio
PrairieCare
casual corporate
Northland Sotheby's International Realty
modern professional
VIEW MORE GALLERIES
03
RECENT WORK
"I just need a new headshot "
If this is you, let me introduce you to the future. Consumers want a greater connection to brands they support. If you are a freelancer, contractor, or solo business owner, ask about a personal branding session.
04
GALLERY + SHOP
GALLERY + SHOP
All edited images are delivered in an online image gallery, accessible for 5 years. This allows you to download all high-resolution images for your own personal use.
The image gallery also contains a print shop, so you can create photos, books, cards, and more from a several professional-quality print companies.
The image gallery also contains a print shop, so you can create photos, books, cards, and more from a several professional-quality print companies.
SEE EXAMPLE GALLERY
01
Brand photography is always customized; you only pay for what you truly need. An estimate is provided after a discovery consult, and after we decide together what photography elements are needed for your brand. The average investment for the first session is $500. Supplemental or monthly sessions average $350.
WHERE ARE YOU LOCATED?
HOW DO I SCHEDULE A CONSULT?
WhAT is the cost?
Gallery
Photoshoot Day
Session plan
Discovery Consult
01
FREQUENTLY ASKED QUESTIONS
Gallery
Photoshoot Day
Session plan
DISCOVERY CONSULT
WHERE ARE YOU LOCATED?
HOW DO I SCHEDULE A CONSULT?
Brand photography is always customized; you only pay for what you truly need. An estimate is provided after a discovery consult, and after we decide together what photography elements are needed for your brand. The average investment for the first session is $500. Supplemental or monthly sessions average $350.
WHAT IS THE COST?
FREQUENTLY ASKED QUESTIONS
booking
booking
01
Gallery
Photoshoot Day
Session plan
Gallery
Photoshoot Day
Session plan
Discovery Consult
01
FREQUENTLY ASKED QUESTIONS
Fill out your information in the contact form below and I'll reach out with options! If you have a physical place of business, let's meet there. We can always arrange a phone or video call. I'm open for scheduling consults 7 days a week.
Where are you Located?
how do i schedule a consult?
01
What is the Cost?
Gallery
Photoshoot Day
Session plan
what's the difference in styles?
Mini sessions are shortened and simplified versions of classic sessions. These are scheduled back-to-back at a pre-determined outdoor location, on one weekend sunset timeframe. They're the best option for families who simply want a few updated pics. We'll add in as much variety and combinations within 20 minutes as possible.
is a mini session right for me?
where are you located?
Booking
FREQUENTLY ASKED QUESTIONS
WHAT IF WE NEED TO RESCHEDULE?
WHAT IS YOUR AVAILABILITY?
HOW DO I BOOK A SESSION?
Gallery
Photoshoot Day
Session plan
discovery consult
01
FREQUENTLY ASKED QUESTIONS
I am located in both Rochester and Minneapolis, MN. I also travel to the Duluth, La Crosse, and Brainerd areas regularly! There is no travel fee for sessions within 30 miles of either Rochester or Minneapolis. Locations beyond that are subject to a travel fee.
Where are you located?
how Do i schedule a consult?
what IS the cost?
Gallery
Photoshoot Day
Session plan
what's the difference in styles?
is a mini session right for me?
where are you located?
01
Booking
FREQUENTLY ASKED QUESTIONS
Gallery
Photoshoot Day
Session plan
discovery consult
FREQUENTLY ASKED QUESTIONS
02
02
It's like our game plan, a directive. It contains all the bits discussed in the consult, outlined in a who, what, where, when, and how fashion. For larger shoots this will be a more elaborate plan with a timeline, scenes, subject and wardrobe notes, specific inspiration, style, and shot list. It's how we make sure we're all speaking the same visual language.
IS A DEPOSIT REQUIRED?
How can i use the images?
WHAT IS A SESSION PLAN?
Session plan
Gallery
Photoshoot Day
IS A DEPOSIT REQUIRED?
HOW can i use the images?
It's like our game plan for the photoshoot day. You let me know your preferences (a questionnaire is available for those who don't have a specific vision in mind) and based on a combination of your ideas and mine we'll narrow down a good date, location, and vibe that fits your chosen photography style and shoot timeframe. The setting for portraits is meant to always complement and enhance your family's personal style to help create quality portraits.
Session plan
what is a Session Plan?
Booking
FREQUENTLY ASKED QUESTIONS
Gallery
Photoshoot Day
discovery consult
FREQUENTLY ASKED QUESTIONS
02
Session plan
In simple terms, the commercial image use license allows you to use the images for business purposes. I retain the copyright to the images, and you are provided with a license to use them for profit. Copyright credit is appreciated, but never required. Whether it's for your website, socials, in-house materials or advertising, your images should be used to promote your brand.
IS A DEPOSIT REQUIRED?
HOW CAN I USE THE IMAGES?
02
WHAT IS A SESSION PLAN?
Gallery
Photoshoot Day
is a deposit required?
how can i use the images?
In simple terms, the personal image use license included in every session allows you to use the images on your social media, on personal websites, and to share those images with friends and family for their own personal use. Copyright credit is appreciated, but not required.
What is a session plan?
Session plan
Booking
FREQUENTLY ASKED QUESTIONS
No, a deposit is not required. If you accept our session plan, then the entire booking process consists of signature of the contract and finalizing the shoot date and time. Payment can be made on the day of the session, or I will send an invoice after the photoshoot is finished. Images will not be edited until the invoice is completed.
IS A DEPOSIT REQUIRED?
HOW CAN I USE THE IMAGES?
WHAT IS A SESSION PLAN?
Gallery
Photoshoot Day
is a deposit required?
No, a deposit is not required. If you accept the session plan, the booking consists of signature of the contract and usually finalizing the shoot date and time. Payment for the session can be made on the day of the session; or I will send an invoice after the photoshoot. Images will not be edited until the invoice is completed.
Gallery
Photoshoot Day
Session plan
discovery consult
02
how can i use the images?
What is a session plan?
02
Session plan
Booking
FREQUENTLY ASKED QUESTIONS
FREQUENTLY ASKED QUESTIONS
03
The session planning phase is intended to answer this question. The amount of prep-work to do is entirely dependent on your end-vision. Whether we have an open-ended minimal concept, or a refined and sequenced plan, I'll guide you through the whole session, checking in on your preferences throughout. Also, it's never a bad idea to prepare for the possibility of having fun.
WHAT IF someone is missing?
WHAT IF I NEED TO RESCHEDULE?
HOW DO I PREPARE?
Photoshoot Day
03
Gallery
what if i need more time?
What if i need to reschedule?
The session planning phase is intended to answer this question. The amount of prep-work to do is entirely dependent on your end-vision. Whether we have an open-ended minimal concept, or a refined and sequenced plan, I'll guide you through the whole session, checking in on your preferences throughout. Also, it's never a bad idea to prepare for the possibility of having fun.
how do i prepare?
Photoshoot Day
Gallery
Session plan
discovery consult
Session plan
Booking
FREQUENTLY ASKED QUESTIONS
FREQUENTLY ASKED QUESTIONS
If we will be working outdoors, we should expect there will be weather. If it looks like a high chance of poor weather, I will be in contact with you 2-4 hours before our scheduled session to talk about rescheduling. I'll take care of the decision-making for weather reschedules. For all non-emergent rescheduling reasons within 48 hours, a rescheduling fee applies.
What if Someone is missing?
WHAT IF I NEED TO RESCHEDULE?
HOW DO I PREPARE?
03
Gallery
what if i need more time?
What if i need to reschedule?
If we will be working outdoors, we should expect a level of unpredictability. If it looks as though we have a high chance of poor weather, I will be in contact with you 2-4 hours before our scheduled session to talk about rescheduling. I'll take care of the decision-making for weather reschedules. For all non-weather reasons, we can reschedule our session before 48 hours of the photoshoot day. For all non-emergent rescheduling reasons within 48 hours, a rescheduling fee applies.
how do i prepare?
03
Photoshoot Day
Gallery
Session plan
discovery consult
03
FREQUENTLY ASKED QUESTIONS
Photoshoot Day
Session plan
Booking
FREQUENTLY ASKED QUESTIONS
If someone is missing for headshots or team shots, we have a couple options: 1) we can talk about rescheduling options; 2) we can complete as much as possible and schedule a supplemental session; 3) we can talk about photoshop options, which requires at least a short supplemental session as well. We'll find a way to make it all work out!
WHAT IF someone is missing?
WHAT IF I NEED TO RESCHEDULE?
HOW DO I PREPARE?
03
Gallery
what if i need more time?
What if i need to reschedule?
40 minutes is ideal for the average family, with just enough time for a variety of images but not too much time to lose attention spans. If you're interested in a more relaxed pace to allow genuine moments, or if you think your family may need extra time to settle in, we can plan for 60 or 80 minutes. If the schedule and sunlight allows, we can add extra time, no problem.
how do i prepare?
Photoshoot Day
Gallery
Session plan
discovery consult
Photoshoot Day
Session plan
Booking
FREQUENTLY ASKED QUESTIONS
03
FREQUENTLY ASKED QUESTIONS
The fully-edited images will be uploaded to an online gallery for easy-peasey access. There, you can download all the images, share the gallery, order prints and products in the Shop, and customize your gallery by hiding images, selecting favorites, or creating an image list to submit for retouching. 5 years of image hosting is included in all collections, meaning the gallery will remain online for that time.
CAN I order prints?
WHEN WILL I RECEIVE THE GALLERY?
How will images be delivered?
Gallery
Photoshoot Day
Session plan
discovery consult
04
04
can i order prints?
when will i receive the gallery?
The fully-edited images will be uploaded to an online gallery for easy-peasey access. Through the gallery link you can download all the images, share the gallery, order prints and products in the Shop, and customize your gallery by hiding images, favoriting images, or creating an image list to submit to me if you need any tweaks. 5 years of image hosting is included in all collections, meaning the gallery will remain online for that time.
how will images be delivered?
04
Gallery
FREQUENTLY ASKED QUESTIONS
Photoshoot Day
Session plan
Booking
FREQUENTLY ASKED QUESTIONS
The turn-around-time varies based on the time of year. Usually, final edited images are provided within 6 weeks of the shoot date. You will receive a sneak peek gallery within 48 hours of the session. I shoot on a combination of film and digital cameras, and it takes a minimum of 2 weeks for film to be processed and scanned in a lab. I then match the film to the digital for a consistent edit throughout the gallery. Rush editing is an available option.
CAN I order prints?
WHEN WILL I RECEIVE THE GALLERY?
How will images be delivered?
Gallery
Photoshoot Day
Session plan
discovery consult
can i order prints?
when will i receive the gallery?
The turn-around-time varies based on the time of year. Usually, final edited images are provided within 4 weeks of the shoot date. You will receive a sneak peek gallery within 48 hours of the session. I shoot on a combination of film and digital cameras, and it takes a minimum of 2 weeks for film to be processed and scanned in a lab. I then match the film to the digital for a consistent edit.
how will images be delivered?
04
04
FREQUENTLY ASKED QUESTIONS
Gallery
Photoshoot Day
Session plan
Booking
FREQUENTLY ASKED QUESTIONS
Yes! I recommend using the products offered in the Shop of your gallery, where are photos, cards, books, albums and more from professional printers. Items in the Shop are available without cost markups, meaning I make no profit on your order. The Shop is simply available to give you access to professional-quality products to match your images. You're equally welcome to use a different printer of your choice.
CAN I order prints?
WHEN WILL I RECEIVE THE GALLERY?
How will images be delivered?
Gallery
Photoshoot Day
Session plan
discovery consult
can i order prints?
when will i receive the gallery?
Yes! I recommend using the products offered in the Shop of your gallery, where are photos, cards, books, albums and more from professional printers. Items in the Shop are available without cost markups, meaning I make no profit on your order. The Shop is simply available to give you access to professional-quality products to match your images. You're equally welcome to use a different printer of your choice.
how will images be delivered?
04
FREQUENTLY ASKED QUESTIONS
04
04
Gallery
Photoshoot Day
Session plan
Booking
FREQUENTLY ASKED QUESTIONS
